National Accounts Manager – IndieBrew

Location: Atlanta, GA   Start Date:

Our National Account Manager is responsible for developing and increasing business in our National and Chain accounts throughout our footprint for both Bearded Iris and Scofflaw. Reports to the VP of Sales and Marketing. They will work with buyers, distributors, and field sales teams to ensure consistent execution of placements, ads, and goals.

Essential Duties and Responsibilities

  • Cultivate relationships with retail chain buyers, distributors, and key internal/external stakeholders
  • Maintain high level of interaction and communication with retail chain buyers and their respective division and district management teams
  • Develop annual business plan for assigned accounts and identify resources needed to successfully execute these plans
  • Identify and set distribution objectives within priority accounts and develop selling story and action plan to successfully hit goals
  • Create, organize, and implement chain programming and promotions
  • Track, analyze, manipulate data to inform strategic insights and action plans
  • Develop dashboards and KPIs to measure impact by channel, program, and overall business
  • Work cross-functionally with marketing and sales teams to ensure successful execution at retail
  • Schedule, prepare for, and conduct regular meetings and presentations with prospective and current chain buyers during appropriate windows
  • Ensure that your team has resources needed to deliver desired results

Job Requirements

  • 3-5+ years in Sales leadership with National Account Management experience
  • Bachelor’s degree preferred
  • Experience calling on and working with the primary and secondary chains in the territory including but not limited to: Publix, Kroger, Harris Teeter, Whole Foods, Total Wine, SEG, etc…
  • Demonstrated capacity to communicate and work effectively across functional groups/departments
  • Ability to work with syndicated data to tell a compelling sales story to customers and sales teams
  • Aptitude to think creatively and strategically, and translate strategy into operational tactics
  • An independent mindset combined with collaborative decision making, capable of championing ideas to internal team leaders
  • Strong organizational skills with the ability to analyze data and track performance.
  • Proven track record of creating compelling and successful sales presentations tailored to customers as well as the ability to effectively communicate programs to Sales, Marketing, and Distributor Teams


  • This is a full-time role that will require travel within the assigned territory
  • Position reports to VP of Sales and Marketing and will also work closely Market and State Managers
  • Compensation commensurate with experience
  • Performance-based bonus
  • Benefits including Health, Dental, Vision, and PTO